A nude world record has been set as 400 people bared it all and went skinny-dripping into sea on Rhossili Beach, Gower (South Wales). The brave men and women ran into the water before 8 am unperturbed by icy sea temperatures.

The event was arranged to raise money for Marie Curie Cancer Care and the National Trust. It was organised by online publishing editor Alison Powell, originally from Blackwood, in Caerphilly county, who now lives in Bristol.

The earlier record of 250 skinny-dippers was easily smashed.

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